Quut (pronounced as “cute” in English) was born end of 2012 in Belgium. When the team were looking at their kids playing with many poor quality beach toys that were on the market, offering no emotional connection, they decided to create this brand. Their goal was to create toys that would last as long our memories spent at the beach, toys with a real, durable and clever design that would offer fun and beauty for kids and parents. They reinvents the great basics like a shovel, a bucket etc by offering a collection of smart beach toys that combine design, ergonomics, solidity and eco-responsibility since they are all Phthalate-free, BPA-free, Latex-free and 100% recyclable! The toys are not just for the beach, they can also be used in the garden, in the snow or in the bath. The brand has also extended its offer to ‘Bath Toys’ collection called Quutopia.